Leaders In Fitness

Entries in pilates business (2)

Building a Business with Meaning

The problem, a friend said indelicately, is you have mistaken yourself for the pie maker. You can’t make the pies anymore. You traded that in for figuring out how to keep the lights on and the doors open. You’re the shopkeeper. Pies come second. Or do they? Roughly three years after opening my studio, it was clear to me that my business most surely had a hold of me rather than me a hold of it.

How to Open a Pilates Business at Home

Jessie Zalla at her home studio in Brooklyn, NY

By Nicole Rogers

At a Pilates workshop in New York recently, I listened as Kathy Grant recounted stories of her training at the studios of Carola Trier and Joseph Pilates. Suddenly I realized that Grant, Trier and Mr. Pilates himself all had home studios. After all, they lived in New York, so space was limited; and Pilates wasn’t intended to be a big moneymaker. For the last decade though, Pilates has gained notoriety and popularity, inspiring large studios all over the country. But many Pilates instructors, for a variety of reasons, still teach at home to a small and loyal following, steps from their kitchens and bedrooms. A few such instructors offered their insight and advice for anyone interested running a Pilates business from home.